Former Roomba CEO Reminisces on 2008’s Viral “Shark Cat” Meme

Background

Back in 2008, a short YouTube clip featuring a cat seemingly riding a shark‑shaped inflatable went viral, quickly becoming one of the internet’s earliest meme sensations. The whimsical mash‑up of a fierce predator and a playful feline captured the imagination of millions, spawning countless parodies and remix videos.

The “Hard Fork” Interview

During a recent episode of the Hard Fork podcast, former iRobot (Roomba) chief executive Colin Angle sat down with journalists Kevin Roose and Casey Newton to discuss the unexpected joy the “shark cat” video brought him during a particularly hectic period in his career.

Why the Meme Resonated

Angle explained that the clip arrived at a time when the company was navigating rapid growth and intense competition. “Seeing that absurd little cat on a shark reminded me that even in the middle of serious work, there’s room for pure, uncomplicated fun,” he said. He added that the meme’s simplicity—just a cat, a shark, and a catchy soundtrack—served as a brief escape from the pressures of leading a tech firm.

Impact on Tech Culture

According to the hosts, the conversation highlighted a broader trend: early internet memes often provided a shared cultural touchstone for tech leaders and employees alike. The “shark cat” phenomenon, they noted, was one of the first examples of a viral moment that transcended niche forums and entered mainstream conversation, influencing everything from office Slack channels to product launch presentations.

Looking Forward

When asked whether he still watches meme compilations, Angle laughed, “I still have the video bookmarked. Whenever I need a quick reset, I just hit play and let that cat ride the wave.” He concluded that while technology evolves, the human need for light‑hearted relief remains constant—a lesson that continues to shape his outlook on innovation and leadership.